Group Dynamics

Mid-Autumn FestivalReunion Dinner of Seven Cities Live

2016-09-11

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On September 11, the last Sunday beforeMid-Autumn Festival, the activity of "Mid-Autumn Super Reunion Dinner" co-sponsored by Jinliufu Joint Audio, Yi Live , Tmall Live platforms, well-known host Liu Yiwei, as well as various major medias, homeland fellow unions, students unions and other parties, was held simultaneously in seven cities globally - Beijing, Jinan, Suzhou, Shenzhen, London, Paris, and Sydney, and broadcast live globally in the popular means. Over one million users viewed the reunion dinner Online. And nearly 2,000 outlanders gathered at the scene to celebrate the Mid-Autumn Festival.

Global Chinese Toast Reunion
Live to achieve "Global Gathering at the Same Time"


At 18 o’clock, September 11, the Jinliufu"Mid-Autumn Super Reunion Dinner" activity was held simultaneously in seven cities globally - Beijing, Jinan, Suzhou, Shenzhen, London, Paris, and Sydney, and real-time interaction between the seven cities were carried out through technology platforms, in which nearly 2,000 people who work and live in exotic cities or even countries send their Mid-Autumn blessings online.

"Hello, we are from Jiangsu, now in Shenzhen, Happy Mid-Autumn Festival!""I come from Henan, now in Beijing, Happy Mid-Autumn Festival!""Hello, we come from Shandong, in Sydney now, I wish you Happy Mid-Autumn Festival!” When the scenes of people from the same homeland rose to toast appeared on the screen, people burst into cheers at different venues. Li Ao, President of Jinliufu Liquor Co. and public welfare ambassador Liu Yiwei proposed a toast and then countdown "Three, Two, One, Cheers !", then nearly 2,000 people at the venues rose the glass and drank the Blessed Liquor together. This warm moment was recorded by the big screen.

It was understood that the outlanders that participated the super reunion dinner were convened through the Homeland Fellow Unions in Beijing, Jinan, Shenzhen and other places, or from Beijing’s construction site, or labors who work in workshops in exotic cities, or recruited from Jinliufu Online H5, and most of them were recruited through on-site registration in Jinliufu Caravan or Happy Tavern activities.

Reunion Blessed Stars Brought Homeland Cooking
Chinese Rural Flavor Map Stunning Audience


On the day of activity, the famous show host, gourmet, and director Liu Yiwei showed up at site as the public welfare ambassador for the 2016 "Mid-Autumn Festival Reunion Dinner" and interacted with the fellows. In order to bring the people who work in exotic cities authentic homeland cooking, several “Reunion Blessed Stars” recruited from across the country came to the Beijing venue with their homeland cooking, causing great and strong homeland feeling for the outlanders.

The “Chinese Rural Flavor Map” appeared at site was a major highlight. Guided by Liu Yiwei, 6 representatives of "Reunion Blessed Stars" hold 6 special dishes and stood at the “Chinese Rural Flavor Map”located in the central venue, and completed the “Chinese Rural Flavor Map” together which covers that of 34 provinces and municipalities.

In addition, Jinliufu Liquor Co. launched a million blessed liquor deliveryactivity, in which consumers can apply for the "Mid-Autumn Festival Reunion Liquor" through online or offline channels like the Jinliufu Official Flagship Store on Tmall, the Happy Pub, Happy Caravan, etc., or spontaneously organize a table of "Mid-Autumn Super Reunion Dinner" for which Jinliufu shall provide the liquor for free, to witness the happy reunion moments of homeland fellows in the same city.

This is the second year that Jinliufu launched the"Mid-Autumn Super Reunion Dinner" activity. Last year 1000 people working in exotic cities were invited to participate the activity, creating the Guinness Book of World Records the "Largest Mid-Autumn Reunion Dinner in the History" . This year more people were invited, the radiation was broader, and the overseassub-venue was set up for the first time, filling the Chinese in the global with the warmth of the reunion dinner and warm blessed liquor through the current popular live platform.